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The Family Biz Show

Mar 17, 2023

Ep 76 –  Total Family Management for the Family Business 

Join us for a packed episode with Alex Kirby & Katie Jesionowski of Total Family Management as they discuss how to apply “total family management” to the ten domains for successful family business, the importance of investing in the development of communication and trust in the family and the truly emotional (over financial) nature of succession planning. 


Katie Jesionowski* 

Katie Jesionowski, Chief Marketing Officer spent the first 7 years of her professional career in advertising, where she specialized in media planning for JP Morgan Chase and Verizon Wireless.  After that, Katie took two years off to have her twin daughters. Over a playdate with a close, twin-mom friend, Katie co-founded an organic kids' snack food company that sold products across the country and around the world for 10 years.  Katie's experience with branding, marketing, and messaging made joining TFM an easy and exciting process.  In addition to her personal affinity for self-development work, she calls her own family "Team J". Working alongside an army of incredibly talented coaches is a career highlight. Katie lives in Summit, NJ with her husband and 13-year-old daughters. 

Alex Kirby* 

Alex Kirby, Founder, and CEO spent the first decade of his career managing commercial banking relationships and facilitating an internal leadership development program.  From there, he went on to become the VP of Sales for a global training and development company.  In each role, Alex thrived most when he was leading and growing people. The persistent nudge to start a company formed over many years of watching resources poured into businesses and executives but never their families outside of the office. Something had to change. The pandemic opened up time and opportunity to make it happen. The TFM why is to "show up and help families". It inspires everything from the workshop content to the support TFM coaches show clients to the way the fully-remote team interacts and is cared for across 11 states. Alex runs HQ from his home office in Towson, MD where he lives with his wife and two young sons.    --- 

If you’re a family business or a family business consultant and want to be on the show, share your story and help other family businesses, send us an email to or visit us at The Family Biz Show | Family Business Podcast With Michael Palumbos ( to fill out our web form! 



*not affiliated with Lincoln Financial Advisors Corp. 

Michael Palumbos is a registered representative of Lincoln Financial Advisors Corp. Securities and investment advisory services offered through Lincoln Financial Advisors Corp., a broker/dealer (member SIPC) and registered investment advisor. Insurance offered through Lincoln affiliates and other fine companies. Family Wealth & Legacy, LLC is not an affiliate of Lincoln Financial Advisors Corp. Lincoln Financial Advisors Corp. and its representatives do not provide legal or tax advice. You may want to consult a legal or tax advisor regarding any legal or tax information as it relates to your personal circumstances.